What is the Direct Sales business model? The direct sales business model has existed for a long time now. In this business model, companies don’t sell products or services to customers through a retail environment. Instead, sales occur in person and in a private setting. Therefore, companies directly sell to consumers, usually at their home, …
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The freemium business model is often common in the technology industry. The business model’s name comes from a combination of two words, ‘free’ and ‘premium’. In this model, a company usually offers its customers two versions of the same product or service. One version is free and customers can use it without paying for it, …
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What is the Franchise business model? The franchise business model has existed since ancient times. However, it wasn’t until after World War II that it gained popularity. Its popularity comes from the US due to various multinational companies, especially fast-food chains, adopting this business model. The franchise business model is unique as it contains elements …
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A Peer-to-Peer business model is when a company allows two customers to interact with each other to buy or sell goods or services directly, without the need for an intermediary. In a P2P business model, the buyer and seller of the product interact with each other directly when it comes to delivering those goods or …
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The multi-sided platform business model has become popular among top companies, especially technology-related ones. Contrary to common belief, though, the business model isn’t a new business. The multi-sided platform business model has existed for a long time, dating back to several centuries. However, it has gained more prominence than ever due to the internet. The …
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The cash machine business model comes from a well-known metric known as the cash conversion cycle. The cash conversion cycle shows how long it takes a company to convert its resources into cash. Therefore, the metric follows how many days it takes for a company to sell its products or services, get paid for them, …
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Most companies or businesses generate revenues by selling their products or services. They make a profit from the transaction. Some companies may also offer after-sale services, such as a warranty, for which they charge customers. However, most of these companies don’t make any revenues or profits once the transaction is over. However, there is a …
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The white label business model isn’t a new or innovative mode. It has existed for a long time. Companies that use a white label business model sells products with their own brand and logo. However, these companies do not manufacture their products themselves. Instead, they outsource the manufacturing process to another company. Therefore, a white …
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In the past, the Business-to-Business (B2B) and Business-to-Consumer (B2C) business models were the most prominent models used by companies around the world. However, the advent of the internet and the developments in the world of eCommerce opened the doors for many more unique business models to come forward, taking an opposite approach to the classic …
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The Consumer-to-Consumer (C2C), also known as the Customer-to-Customer, business model is unique. While it existed in the past, this business model became much more popular due to the internet and online platforms. In this model, there are usually three parties involved. As the name suggests, two consumers or customers transact with each other. However, there’s …
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